The M·A·C story began in 1984, when visionary founders, Frank Toskan and the late Frank Angelo, created M·A·C’s first line
out of their home and business in Toronto. Their mission was clear – to create a cosmetics line that not only inspired, but served the needs of the professional makeup artist. Today, M·A·C leads the industry as the number-one prestige makeup brand on the planet, with many of our high-performance products still made right here in Canada.
CREATED IN
CANADA
#1 LIP BRAND IN CANADA*
*Source: Circana, Canada Beauty Total Measured Market, Makeup Sales, Total Lip Makeup, Prestige
Brand Classification, Dollars and Unit sales 12 Months Ending December 2023
#1 FOUNDATION BRAND IN CANADA*
*Source: Circana, Canada Beauty Total Measured Market, Makeup Sales, Total Lip Makeup, Prestige
Brand Classification, Dollars and Unit sales 12 Months Ending December 2023
MADE IN CANADA EYE ESSENTIALS
*Source: Circana, Canada Beauty Total Measured Market, Makeup Sales, Total Lip Makeup, Prestige
Brand Classification, Dollars and Unit sales 12 Months Ending December 2023
EXPLORE TRENDING LOOKS ON SOCIAL
VIRAL IN CANADA
Discover the latest beauty trends with looks and tutorials made
to inspire – curated by M·A·C Artists from coast-to-coast.
BEST SELLER
Feeling cheeky? Go for glow and top your fave Powder Blush with light-reflecting shades of Extra Dimension Blush.
NEW SHADE
BEST SELLER
Take on a new neutral with M·A·Cximal Silky Matte Lipstick in Warm Teddy. Line with Lip Pencil in Chestnut and top with Squirt Plumping Gloss Stick in Simulation.
SUPPORTING SEXUAL EQUALITY
M·A·C VIVA GLAM gives back to organizations supporting people impacted by HIV/AIDS like Casey House, Maison du Parc and Bruce House. M·A·C VIVA GLAM also supports organizations working to help members of the LGBTQIA+ community achieve their full potential such as Friends of Ruby, OutSaskatoon and Rainbow Railroad.
EMPOWERING GENDER EQUALITY
M·A·C VIVA GLAM supports a range of organizations dedicated to empowering women and girls, including Fred Victor, a leader in ending homelessness in Toronto, and ADSUM for Women and Children in Halifax, providing a safe place and support to women, gender-diverse people and families who are without resources, among others.
CHAMPIONING RACIAL EQUALITY
M·A·C VIVA GLAM honours the beauty in diversity by advancing racial justice, equity, diversity and inclusion via donations, internal advocacy and product inclusivity. M·A·C VIVA GLAM supports Indspire, a national charity that invests in advancing educational opportunities for Indigenous communities across Canada.
PROMOTING ENVIRONMENTAL EQUALITY
M·A·C pioneered beauty packaging take-back programs over 33 years ago with the Back-To-M·A·C program. Recognizing the need for more action to protect the planet, M·A·C has formed a partnership with Plastics for Change to support their efforts to remove plastic pollution from coastal areas of India.
O, CANADA!
I WEAR M·A·C
Share your looks with #MACCreatedInCanada
and #IWearMAC at @maccosmeticscanada.